Logo Redesign

Logo Redesign

Logo Redesign

2D

|

2025

Redesign old logos for cities or local organizations while learning the fundamentals of branding and style guide development.

Goal

Goal

Goal

To redesign the logo in a way that reflects the organization’s unique character while updating it to align with contemporary design trends

Client

College Project

College Project

Sarasota Orchestra

Mission —
to engage, educate, and enrich our community through high-quality, live musical experiences

Audience —
classical music enthusiasts, arts and culture supporters, young musicians, and families in the Sarasota

CONCEPT

Personality

  • sophisticated

  • educational

  • welcoming

  • artistic


Message

  • inspiring through music

  • enriching the community through the arts

CONCEPT

Personality

  • sophisticated

  • educational

  • welcoming

  • artistic


Message

  • inspiring through music

  • enriching the community through the arts

CONCEPT

Personality

  • sophisticated

  • educational

  • welcoming

  • artistic


Message

  • inspiring through music

  • enriching the community through the arts

STYLE GUIDE

STYLE GUIDE

STYLE GUIDE

APPLICATIONS

APPLICATIONS

APPLICATIONS

Jisoo Park ©2025
All rights reserved

jisoopmotion@gmail.com

1130 Greensboro Ln

Sarasota, FL 34234

Jisoo Park ©2025
All rights reserved

jisoopmotion@gmail.com

1130 Greensboro Ln

Sarasota, FL 34234

Jisoo Park ©2025
All rights reserved

jisoopmotion@gmail.com

1130 Greensboro Ln

Sarasota, FL 34234